Logo speaks first more than your business do. It’s indeed great challenge to design Logo. It needs lot of understanding of your business domain and which way you can be differentiating from your competitor. Since logos reflect the values and principles of the company, it is one of the most powerful marketing tools. Studies have proven that people recognise and relate to images faster than text. And a well-designed logo can reach the potential customers and communicate the worth of the company.
Tips for Logo design:
Good branding, along with a memorable logo, increases a company’s value, provides direction and motivation to employees and makes easier the business development part of work.